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    Our Story

    The Beginning

    Kanou Shoujuan started out in 1958 as a wagashi (traditional Japanese confectionery) shop founded by Seiji Shibata, who worked for the Otsu municipal tourism section. He eventually cultivated an interest in the history and seasonal sensations in Japan, as well as the thousands of years of history, culture and natural features of his home in Shiga Prefecture. There were not many souvenirs in Shiga compared to neighboring city of Kyoto back then, so he decided to produce more luxurious Japanese confectionery rooted in the local tradition.

    Innovative Wagashi Creator

    The business began with a small shop in Nagara, Otsu’s historic district, close to Onjoji temple (also known as Miidera temple). From styles to naming, he allowed himself to create new products that were not bound by tradition. As he decided the confectionery should represent the beauty of the culture and history, he came up with an idea of individually wrapping products with beautifully colored and printed papers with local themed patterns, which was ahead of its time. His most well-known creation, Amo, was also invented with this conception. It is a combination of mochi rice cake and sweet red bean paste. Turning the convention on its head, he put the red bean paste outside of the mochi contrary to the tradition, and moreover, presented in a bar shape. In order to set himself apart from other shops, he strategically invested in utilizing premium-quality ingredients such as Tanba Dainagon red beans, enabling him to surpass expectations with the exceptional flavors of his confectioneries.

    From Otsu to around Japan

    Tasty, original and gift friendly, a reputation of Kanou Shoujuan rapidly spread across the business world. Masakazu Echigo, the fifth-generation president of ITOCHU corporation, and Konosuke Matsushita, the founder of Panasonic, became regular customers. That led to the opening of shops in high-end department stores in Tokyo and Osaka in the 1970’s. Gradually Kanou Shoujuan came to be known nationwide.

    Craftsmanship and The Way of Tea

    Not only did he challenge himself to build the business, but he also strived to discipline and polish the house artisan’s technique and sense of the creation. With that strong passion, they won first prize at an international confectionery competition in France. Around that time, Kanou Shoujuan was honored to receive permission from the then-grand master of Urasenke study of sado (the way of tea) Iemoto Hounsai, to open a tranquil tearoom in Kyoto. It has been a great privilege to have a place where we practice sado, hold tea ceremonies and serve tea to our guests.

    Our Name

    Our shop name consists of four Japanese characters representing our values; “叶”: wishes coming true, “匠”: artisanal skills, “壽”: celebrating happiness, and “庵”: hermitage/retreat, it is used for a tearoom in sado. Keeping these words in mind, we pursue the best hospitality and wagashi we can offer for our customer’s happiness and comfort.


    Company Profile

    Company Name
    Kanou Shoujuan Co. Ltd.
    Founded
    September, 1958
    Capital
    79.8 million yen
    Representative
    Fuyuki Shibata, Representative Director
    Number of Employees
    about 620
    Main Business
    1. Manufacture and sale of traditional Japanese confectionery
    2. Tearoom, tea ceremony (kaiseki cuisine and tea ceremony)
    3. General restaurant and cafe business
    Office
    Headquarters and factory:4-2-1, Oishiryumon, Otsu City, Shiga Prefecture 520-2266 
     Tokyo Sales Office:3-36-3, Ebisu, Shibuya-ku, Tokyo 150-0013
    Affiliate
    Shibata Kakei Co. Ltd. (agricultural production corporation)
    Kyoto Beauty Co. Ltd. 
    Honke Chikaraken Co. Ltd.

    History

    1958 Founded by Seiji Shibata in Nagara, Otsu City, Shiga Prefecture (currently Nagara-so-honten)

    1968 Reorganized as Kanou Shoujuan Co. Ltd.

    1973 Our first department store-shop opened at Hankyu Department Store Umeda Main Store.

    1978 Kyoto Tearoom opened on Philosopher’s path.

    1978 Opened Seibu Ikebukuro Department Store-shop in Tokyo.

    1982 Kiyokuni Shibata was appointed as president.

    1985 Sunainosato opened in Oishiryumon, Otsu, and Headquarters and factory were relocated.

    2002 Opened Café Kanou Shoujuan Nagahama Kurokabe.

    2012 Fuyuki Shibata was appointed as president.

       Published our concept book, “Oomitakara”.

    2017 Tokyo Sales Office was relocated in Ebisu.

       Bakery & Café “Noza” was opened in Sunainosato.

       Established Kyoto Beauty Co. Ltd.

    2018 Honke Chikaraken resumed business at Miidera temple in Otsu City.

    2020 Sunainosato’s new brand, Oishi BUONO Farm,  was opened.

    2022 “Kanou Shoujuan Amo-ya” at Isetan Shinjuku store  was opened.

    2023 Sunainosato has been certified by the Japanese Ministry of the Environment as an OECM (Other Effective area-based Conservation Measures) on the    basis of 30by30.

       Kanou Shoujuan was awarded the Towa Foundation's Futurist Prize.(▶)


    Message from the President

    Oomitakara (Peasants)

    Oomitakara,

    when common people are courteous,

    the country will govern itself.

    (Source: Suikoki)

     

    Since our founding, we have believed that people are the heart and soul of any business. The essence of our business is our people. In order to create and nurture the relationships that then embody an authentic Japanese taste in our confectioneries, we practice the way of tea and hold tea ceremony events, support farmers, engage in agriculture, and hold a high respect for history.

    In doing so, we seek to lead an authentic lifestyle here in Sunainosato by cherishing the aesthetic sensibilities of Japanese culture.

     

    Kanou Shoujuan is a group of the people with the sense of Oomitakara.

     

    Fuyuki Shibata, President and Representative Director (tenure from 2012)

     

     

    *Oomitakatara : archaic word from “Suikoki” that dates back to 600AD. It refers to peasants who were considered common people at that time. Not only did they engage in farming, but they also did sewing, construction, made many tools to improve their  lives. They worked hard in every aspect of their  lives. From that perspective, we interpret Oomitakara as “people that are all-rounders with hundreds of skills thriving to make the most of their talent”.


    Wagashi

    Wagashi, traditional Japanese confectionery, is a classic part of Japanese culture which has developed as a complement to tea ceremony. It expresses a delicate sense of the season and nature in its appearance and flavor. Various annual events which we associate with specific Japanese seasons are also an essential part of wagashi. We serve specially designed wagashi on certain days and make a wish for health and happiness.

    Nowadays, wagashi is more obtainable for our daily lives. They comfort us on casual occasions such as the time we spend with loved ones. The ingredients are generally plant-based. Using seasonal crops and fruits is highly valued, so people can enjoy the sense of seasons visually as well as taste.

    Ingredients

    Azuki

     

    Azuki, red beans, are the characteristic of wagashi. They have been cultivated since ancient times in Japan, so eating azuki is deeply rooted in our food culture. They have a reddish-brown color, and a uniquely sweet flavor that is beloved.

    There are several varieties of azuki. A particular variety called Tanba Dainagon is highly valued for its size, glossy appearance, high level of flavor and thin yet durable outer skin that retains its shape well after being boiled.

    Azuki is made into an, sweet red bean paste. Sugar is added to cooked azuki, and the mixture is boiled down. An is the essential part of wagashi, providing variety and its signature taste.

     

    Here are the two types of an.

    Tsubu-an; sweet whole red bean paste. The shape of the beans in the paste can be seen. You can enjoy its chunky texture and full of azuki flavor.

    Koshi-an; sweet smooth red bean paste. The beans are mashed, and the skin is removed through the process of delicately straining it. It has a smooth feel and elegant flavor.

    Tsubu-an

    Koshi-an

    Mochi

    Mochi in general is rice cake. What gives it its unique soft texture is a short grain rice mochigome.

    Mochigome is a stickier type of rice. Mochi is formed into various shapes and used to make wagashi and other dishes. There is another type of mochi for wagashi. It is usually made of rice flour, sugar and water. This type of mochi is called gyuhi which is sweet and much smoother.

    Ume

    Flowering ume, Japanese plum, has been thought as a sign of spring coming since ancient times. The tree bears its fruit in early summer, and it is a favorite ingredient in Japanese cuisine used in dishes such as ume pickles or ume juice. The sour taste and the flowery aroma give us a fresh feeling.

    Yuzu

    Yuzu is a citrus fruit which is mainly cultivated in Asia. It has an incredibly refreshing fragrance, so its zest and peel are used for flavoring purposes.


    Products

    Click the images to find more details.

    Amo

    This is the most representative confectionery of Kanou Shoujuan. It is made of mochi, rice cake, and tsubu-an, sweet whole red bean paste, and shaped like a bar. The mochi is especially soft and covered with tsubu-an, which has a distinct sweet flavor. We generously use our specially selected azuki, and our confectioners create the an by hand every day.

    The name Amo, which means mochi, comes from the archaic word used by noblewomen at the imperial court in ancient time in Japan. The sound of this word is gentle and elegant like we imagine their lives to have been.

    Mochi and an are an essential of wagashi and they are a standard combination everyone loves.

     

    How to enjoy Amo

    1.Chill it in the refrigerator for about an hour before eating.

    2.Remove the outside paper and take the Amo out of the paper box.

    3.Cut it into the desired size.

     We recommend dividing it into six equal parts.

    4.Enjoy within a few days after opening.

      We recommend wetting the knife before cutting for a cleaner cut.

    Amo Karuta 

    Pairs of rice wafers created in the image of karuta, a classic Japanese card game. It is based on Hyakunin Isshu, a Japanese anthology of one hundred Japanese waka poem from different poets. The wafers pair perfectly with our signature confectionery Amo. Enjoy the crispy texture and sweet flavor.

    Akai

    < Akai Kuromitsu Kinako >

    Three pieces of mochi are covered with kinako, roasted soybean flour.

    It is said that water from the Akaiya spring at Miidera Temple in Shiga, which is close to the spot where we started our business, was used for the births of the three emperors, Tenchi, Tenmu, Jito in the seventh century. It comes in three pieces of mochi with a wish for merit from the sacred legend.

    Pour the enclosed brown sugar syrup on them for a richer taste.

     

    < Akai Matcha >

    Three pieces of mochi are covered with matcha powder and roasted soybean flour. Pour the enclosed matcha syrup on them for an extra matcha flavor.

    Shimeno

    A plum jelly made of homemade plum wine created from a rare variety of plum called Joshuhakubai plum. Tsuyuakane plum is used in the confection, and it beautifully takes on a more vibrant red. Enjoy the mellow flavor of the unique Japanese plum.

    Kurisanga

    A sweet chestnut is covered with soft dough made with koshi-an. The restrained sweetness of the dough amplifies the comforting taste of the chestnut.

    Shoujuan Oishi Monaka

    A pair of crispy rice wafers filled with tsubu-an. Monaka is one of the classics of wagashi.

    Ishiyama Rougetsu

    Tsubu-an pancakes which is generally called Dorayaki. It is a perfect snack on the go.

    Mizuyokan

    A jelly-like confection made with koshi-an and agar-agar (plant-based gelatin extracted from seaweed). We use a special type of agar-agar called Itokanten which has thread-like shape and creates a delicately silky texture. Mizuyokan is a traditional form of Japanese confectionery and especially loved as a Japanese summer treat.

    Ikkoten

    A sweetened chestnut is covered with tsubu-an. This type of wrapping is called chakin shibori. Chakin is a tea cloth used for a tea ceremony, shibori means to squeeze and twist. It is a traditional method for forming traditional Japanese confectionery.


    Sunainosato

    • 春
    • 夏
    • 秋
    • 冬



    Headquaters of Kanou Shoujuan.

    It is set in satoyama, a natural woodland, in Oishi-ryumon, Otsu, Shiga, the southern side of Lake Biwa,

    While experiencing the climate first-hand, we nurture the ingredients for confectionery and seasonal flowers, and develop them into confectionery. We welcome visitors with gratitude for the blessings of the four seasons, hold a tea ceremony and spend a rich time with guests. The word Sunai originates from an ancient word meaning a rope that pulls up a wooden bucket of a well. We named this satoyama with the hope that it will be a place where visitors can gain vitality.

    Feel the changing seasons through your skin and enjoy a moment of peace and tranquility.


    Our philosophy

    Wildflowers bloom in all seasons, trees showcase their dynamic transformation through the year. Learning from a natural life cycle of the wildlife, we work in harmony with our environment, and cultivate crops as raw materials. With the deep appreciation of the fruits of nature, we produce our confectionery every day.

    We grow ume, Japanese plum, yuzu, citron, and other crops, burn charcoal, make pottery, and cultivate the soil in order to entertain our customers in our satoyama of 63,000 tsubo (860,000㎡).

    “Agriculture and wagashi-creation as one". This is the philosophy that we practice here in Sunainosato.

    Plum orchard

    Thousands of the ume plum trees bloom in late February-early March every year and show us a breathtaking view. In June, it bears its fragrant fruit. You can pick your own plums here and make your plum wine/juice at home.

    Shop

    A full selection of our wagashi is sold in a sukiya-dukuri architecture house.

    *Sukiya-dukuri

    One of the traditional Japanese architectures’ styles. Sukiya means loving tasteful things like Japanese tea, poetry and flower arrangement. The idea is to entertain guests from inside out, with an aversion to pretense, and a preference of simplicity and sophistication. Especially experts in the tea ceremony like sukiya-dukuri in the past, and now it is recognized as the representative of high-class architecture.

    Tea ceremony room

    Tea ceremony room

    Explore traditional Japanese culture and enjoy the taste of matcha green tea. Try authentic sado (the way of tea) with a seasonal wagashi and relax in our tranquil tearoom.

    *Booking guidance

    Tea Ceremony Experience

    Fee|1650yen per parson  Duration | 30mins

    Timetable | 10:00- /12:00- / 14:00- / 15:30-

    Up to 15 people *Please inquire us about over 16 participants.

    How to Enjoy Tea Ceremony

    You will learn how to have a bowl of matcha tea and wagashi. Our host will give you an instruction slowly and clearly. 

    Fee|1650yen per parson  Duration | 40mins

    Timetable | 11:00-, 13:00- , 14:30-

    Up to 10 people *Please inquire us about over 11 participants.

     

    *Please bring your own socks to participate.

    *Prices are including tax.

    Restaurant Sanjutei

    Omi beef teppanyaki, Course meals with seasonal dishes.

    *Booking guidance

    Restaurant Baiso-an

    Traditional Japanese dishes with seasonal ingredients, traditional Japanese dessert.

    Bakery & Café Noza

    Home-baked bread, freshly brewed coffee, seasonal café items and dessert.

    Satoyamakan

    Soymilk gelato. The ingredients and flavors are centered around the theme of traditional Japanese sweets.

    Information desk (Thatched farmhouse)

    Wagashi, homemade plum wine, café (seasonal dessert).

    Wildflower path

    Stretch your legs around our satoyama and find charming seasonal Japanese wildflowers. We have hundreds of varieties of wild plants throughout the year. You will also spot stone-made kannons, a deity of great mercy and compassion, and find a peace of mind.

    Pottery kiln

    Pottery made with clay of Sunainosato by our house potter.


    Access

    Address:4-2-1, Oishiryumon, Otsu City, Shiga Prefecture 520-2266
    Hours   :10:00~17:00
                     Closed on Wednesdays and Year-end/ New Year holidays.


    Contact

    E-mail: contact★sunainosato.com(English)
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